Elsha Fornefeld |
All I can say to you is research, research, research! This
word is such a powerful tool that if you were a scientist and tried to print a
theory on any study without showing where your work or hypothesis came from,
your name and work would be shambles. This is also a number one rule in selling
your book and even writing it.
Pricing - Now let’s look at how your book
is priced. Let’s say that you have your book published on Kindle - is it evenly
priced? The best way to look at this is to ask yourself if your book is priced
at a fair market value. Although that is real estate comparison in a buyer’s
market, the best priced home in a neighborhood is usually the first one to
sell. So, check your genre and other books like yours that Kindle might be
recommending and perhaps make a little bit of a price cut to your book price so
you have an edge on competing authors.
Where
to place your book would start with knowing your demographic. Is it fiction or
nonfiction? What other books are similar to yours? The people that liked
Twighlight, were all into facebook and they all had the latest android phones
rather than iphones. Also over forty five percent of their fan base were women
between the ages of 30-55. The people that prefer your writing may surprise
you. Just because it may not be what you
like, think about what the average person who likes your style of books may prefer.
Promotion - Demographic places a large
part in this. Now that you’ve determined your demographics, you are ready. Consider
the people that like your books; where do they live, how much do they read, what
do they buy, and how much are they likely to spend on a book? This will
determine how you will promote your book.
If you
have an older demographic of people it may be worth investing into printing
your book. If your generation is anyone younger than 50 and has adapted to Kindle,
then publishing in an e-book form is a good idea. Npw, where do you announce your
book? Twitter is used more by adults in more of a business sense, however
facebook is used a lot more widely by everyone (especially for socializing and
spreading the word of a book).
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