Elsha Fornefeld |
This
was very startling and at first I thought it was because of friends and family
and people I knew just wanted a copy, but when people started ordering them
like crazy from India, and the UK and I was getting reviews on the book from
people I didn’t know I took a close look at my marketing,
I know
about my demographics my book falls under a romantic fantasy and paranormal
genre. Which usually falls under young adult, and an also readers 25-45 which
is rather broad. However, let us admit Twiglight is Young Adult and how many
of us have read it? This is where I went into a further analysis of my
demographics which is called phsycogrpacis. I may have mentioned this to you
before in a previous article. Well physiographic are where your
demographics and fans eat, hang out, if
they go to movies, what kind of music they like, and how much they are willing
to spend on a book. Also what type of
phone do they have or do they own a kindle or not.
Surprisingly
while my genre is fit for a younger generation they also prefer to have a hard
copy of this type of book. My husband that travels a lot noticed that while
people had their kindles out to read they were commonly regency or 'how to'
books that were cheaper. And the people that had hard copies of books were The
Hunger Games and Twighlight. I checked and all my friends and extended family
and fans had all these books lining their shelves and not on kindle
So sometimes, self-publishing means
going to print and I make more money on each copy of a hard book than I do sale
digitally. Now this takes a lot of work and business savvy on my part to get my
books in stores and signings and making public appearances, but if it’
something that you want go for it.I have faced my challenges with my new book but I have had my groove and had a huge response and a lot of learning about as I go through with it. So if that is how you want to get your book going go ahead and get out there.
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